Job Details

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Designation: Digital Marketing Manager

Experience Required: 6 – 7 Years

  • Organize and lead digital marketing team
  • Plan and execute a digital marketing strategy for the organization and for SA as well as its clients wherever applicable
  • Oversee the implementation of the marketing strategy
  • Set and administer an monthly marketing budget
  • Develop and oversee the implementation of social media calendars, e mailers, events and newsletters
  • Guide the day-to-day activities of the marketing team and Team lead
  • Continually review changes to the market, consumer trends and the activities of competitors,
    adjusting the marketing plan if necessary
  • Develop & Provide tools and materials to enable the sales team to function effectively
  • Manage and refine the organization’s and its clients’ digital footprints (SEO, Branding, Ads, Listings etc.)
  • Manage and measure marketing campaign costs vs results
  • Analyse the digital dashboards to gain consumer insights
  • Conduct market research studies
  • Negotiate with media agencies and secure agreements on the production of promotional materials
  • Manage and train the marketing team
  • Stay up to date with the latest marketing technologies and best practices
  • Research the competition, investigate benchmarks and provide suggestions

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